ATHLETIC BOULDERING 1
a first of its kind
We started shaping holds in a Southern Illinois barn over two decades ago. The space has changed since then—now we’re in St. Louis, all 10 of us under one roof—but the heart of this place hasn’t. We’re still family-owned, self-financed, and hands-on with everything: design, photography, marketing, operations, logistics, packing…all happening just a few feet from each other.
Your support is what keeps this work moving. Thank you for for being part of what we're building.
a first of its kind
perfect all around slipper
soft/sensitive bouldering monster
stiffer high performance slipper
a more sensitive high performance slipper
full performance, at a lower volume
premium performance from the mind of fred nicole
hello comp style climbing 😉
when you need to perform at a low volume
a wonderful intermediate all arounder
a low volume, two strap banger
step into these accidentally high performing "entry" models
the best "rental/beginner" to hit the market
a first of its kind
perfect all around slipper
soft/sensitive bouldering monster
stiffer high performance slipper
a more sensitive high performance slipper
full performance, at a lower volume
premium performance from the mind of fred nicole
hello comp style climbing 😉
when you need to perform at a low volume
Our dedicated team of climbers and designers, including Fred Nicole and Jae Jung, have a wealth of elite climbing and shoe development experience. True masters of their craft.
Our team of designers, including Fred Nicole and Jae Jung, have many years of experience in climbing and shoe development.
Shoe designer, Jae Jung, dials in on the details of STAY and STREET.
Finalizing TORQUE prototypes in his lab.
Fred Nicole putting prototypes through their paces.
Nearly every aspect of our shoe manufacturing process is intricate, small batch, and by hand.
Years of trial and error have led to hand shaped lasts that ensure premium performance and fit.
ALL NEW HOLDS, VOLUMES, & MACROS
Excellent addition for any gym or home wall owner’s collection. I love these shapes, they are quite small and each one is unique.
Amazing set of holds and a great variety! I would categorize these 10 holds being 3 large slopey jibs/feet, 4 small positive pinches, 1 10° positive crimp, 1 positive pinch/crimp, 1 very small narrow pinch/large flat edge foot. My perspective is on a 45° wall.
Finesse is absolutely my favorite SoIll line. You guys hit a high mark with these ones. Thanks!
Very cool addition to my collection. The shapes are simple but elegant and each one is unique. I’m very happy with my purchase and I’d honestly recommend to every gym and home wall owner.
Very large comfortable pinches. Some quite narrow and some are a handful. These pinches are quite high profile for a home wall but not too crazy. Biggest is roughly 6”tall 6”wide 24”long. They’re not jugs but are pretty generous grips even on steeper terrain.
super soft and sticky, well put together, overall solid shoes. Besides looking super sick they feel great on the feet and on the wall. I sized down 0.5 sizes and they feel super competitive, 1 full size might be too small but I have wide feet.
This was my first purchase from So iLL and we're really impressed by the quality and packaging. The colour is true to the website and the finish is excellent for climbing. Comes with all of the screws neatly packaged inside. Very tidy. Shipping and service were smooth and they shipped it to South East Asia where I'm located. I will CERTAINLY be back for more.
ich habe den Hoodie in S gekauft, normalerweise würde ich M nehmen. der Hoodie gefällt mir sehr gut, ist aber wirklich sehr gross ausgefallen. er ist sehr bequem und kuschelig warm. das nächste Mal probiere ich eine Nummer kleiner. auf jeden Fall ist er zu empfehlen.
Great deal nice for holiday gift formclimber
I think these are my 12th pair, just waiting for them to restock so I can get more
These are my first climbing shoes that I’ve purchased. Used rentals until now. I used the advice to buy small and indeed they were difficult to appreciate until I got on the wall. The shoes found their home on a very small ledge that impressed upon me the difference between on-the-ground comfort and learning the craft of climbing. I have a lot to learn. The build quality seems very high so as long as I keep trying it seems like these shoes will keep ahead of my pace for a long time.
Love the bag. It fits everything. It’s pretty tough and holding up in Seattle weather. Really comfy. It feels deep but allows for width if needed. The inside pocket would fit a laptop and has an outside zip to fit chargers etc. this bag will fit a ton.
My second hoody. My gf kept stealing mine because it’s so comfortable I bought her one.
These are the most comfortable and versatile shoes that I’ve ever had. The quality is on point as well. Thank you so much Jason and the So Ill crew for all you do! I will definitely be telling my friends and family about them.
I got the black one for myself. Love it!😊
Bought it as a gift. He’s gonna love it!
I've climbed in the Roam Soft for over a year and my only complaint was that the rubber was SO soft that tiny feet on slab were a challenge because I wasn't getting any help from the shoe, and my toes would fatigue as a result. These feel like the perfect amount of rigidity to feel secure without losing all sensitivity. They were comfortable right out of the box and really only took one session to feel pretty much broken in. The heel feels pretty secure as long as you're not doing super intense heel hooks.
Conceptually, putting this hold on a keychain is hilarious. Very well made and perfect companion for any set of keys
