Already approved? Sign in below to get instant access to your B2B account and start placing orders.
Already approved? Sign in below to get instant access to your B2B account and start placing orders.
Apply for access by filling in our application form below.
Approved wholesale partners receive dealer pricing, access to product launches, staff programs, demo opportunities, marketing support, and more.
Take a peek below 👇👀
Get up to 40% off (+ additional discounts/promos) that are only available to climbing gyms & outdoor retailers.
We bring the party to your gym. We'll show up with a truck load of shoes for people to try & product to give away to your community.
Make your events even more memorable by having us sponsor. In-kind, vouchers, & gift cards available for participating active partners.
We want to give back to those that support the scene. Gym staff can get hands on our products, give suggestions with confidence, and save in the process.
When we start working together, we'll give you a shoutout on our story to our 200,000 followers on Instagram, tagging you & making the relationship official!
A small dedicated team. St. Louis based with global talent. We're constantly honing our craft & innovating to create cutting-edge climbing gear. Get first dibs on samples, stocking, & bringing fresh, innovative gear to your climbers.
"If you're a retailer looking for a brand that delivers great products, cares about the climbing community, and will actually show up for you as a partner, I can't recommend So iLL enough. They're the kind of company you want in your corner, and I wish more brands approached their retail partnerships the way they do."
- Jake M.
Store Manager, North Mass Boulder
"One of our favorite things about working with So iLL is how much they care about the gyms they work with. As a small business, having that personal connection makes a big difference. We love bringing their products into our gym and supporting a brand that makes us feel supported, too.”
- Ali H.
Co-Owner, Volcanic Rock Gym
"We’ve worked with So iLL for several years. Their shoes bring a distinctive style to the wall while delivering the performance our climbers expect, and their holds include some of our favorites in the gym.
What stands out just as much is the team behind the products. Our orders have consistently arrived quickly, they’ve brought shoe demos to our community, and they’ve become good friends along the way. SoiLL cares about the people they work with, and it shows in every interaction."
- Nic W.
Owner, Rapp Rocks Climbing Gym
"Working with Luna at So iLL has been a great experience. Luna is responsive, professional, and always quick to answer emails, process orders, and address general questions. I appreciate the excellent communication and dependable service, and I highly recommend working with Luna and the So iLL team."
- Jason Noble
Vertical Endeavors
"Working with So iLL has been great. Lunaa is absolutely awesome! She’s responsive, easy to work with, and always willing to help us out. The B2B site makes ordering simple and convenient, and the whole process from demos to restocking is easy. We really value our relationship with So iLL and love having them as a partner."
- Patty L.
Owner, Climb Time Oakley & Blue Ash
"As a retail director who orders almost exclusively from climbing brands I can easily say that So iLL is our favorite. Not just because of the namesake connection. Every department is friendly and responsive. We never have to guess when things will arrive or if our orders are being processed correctly. Lunaa informs me of product drops, changes, and promotions in a timely manner and truly GETS us. So iLL is an easy brand to sell because of its quality and craftsmanship but the team behind the scenes makes all the difference."
- Jessie W.
Retail Director, Climb So iLL
"Working with So iLL has been an awesome experience! Lunaa has been absolutely incredible to work with...
In addition to the fantastic customer service, we've been really happy with the shoes we carry in our gym. They're comfortable, fit a wide variety of foot shapes, and have been a great option for many of our members.
We couldn't be happier with our experience working with the So iLL squad!"
- Dave S.
General Manager, Rock Mill Climbing Fitness and Yoga
Apply for a So iLL Supply account & follow the steps in your email to gain access. Once you do, you can place an order through the online portal or speak with our team about best sellers, stocking up, & perks.
No minimums. Purchase what you want, when you want for your gym.
All product is shipped from our HQ in St. Louis Missouri, no international shipping means no tariffs or extra fees for domestic partners.
Products typically take 1-2 weeks to arrive. Any out of stock items will be shipped separately & you will be given an ETA.
You have access to the full range of SoiLL Products (shoes, holds, accessories, etc.) You'll also have access to our exclusive product partnerships with:
You can complete invoices with credit card & ACH/bank transfer.
Issues with an order sucks, but don't worry, we have your back. Reach out to us within 2 weeks of receiving your order with any issues or concerns & we'll make it right.
Yes! So iLL products have a 1 year manufacturer warranty.
Yes! Once approved, we have a ton of resources available with the online
portal.